ARM Accreditation
Published on 10/05/2011
Orbital Response achieves the prestigious ARM accreditation!
Orbital Response, one of the UK’s largest specialist response and fulfilment providers (with offices in Ashford, Kent and Rushden in Northamptonshire) has been awarded the prestigious ARM accreditation. This is a joint initiative between three trade organisations - DMA(Direct Marketing Association), IPM (Institute of Promotional Marketing) & ISBA (Incorporated Society of British Advertisers). It recognises that response management companies work across the whole spectrum of marcoms activity therefore no single trade body accurately reflects the full range of interests & skills. ARM is an accredited scheme for buyers (promoters/agencies) to gain access to proven, high quality response management companies.
The demanding ARM scheme was unveiled in April 2008, it is designed to raise competence levels within the response handling industry, thus achieving increased customer and consumer confidence and satisfaction. Orbital Response is the sixth company in the UK, and, only the third in England to reach this high standard.
Orbital Response is part of the Orbital Marketing Services Group which includes Orbital Mailing, a major UK mailing house and BP Travel Marketing services, the largest travel brochure distributor in UK.
